Design DNA
13 - 14 Nov 2025
Online
Design DNA
Bartosz Rejchert
Bartosz Rejchert
Bartosz Rejchert
Creative Technologist at HSBC
Creative Technologist at HSBC
Creative Technologist at HSBC



About the speaker
About the speaker
About the speaker
My name is Bartosz Rajchert - I’m currently working as a Creative Technologist at HSBC, bridging the gap between Design and Technology.
I started my career as a UX/UI Designer working on diverse projects, from landing pages to full-fledged e-commerce websites for companies such as Dr Oetker, Dr Irena Eris, and Aelis. At the same time, I was getting more and more interested in software development and at some point I changed my position to front-end developer. Later, at Accenture, I worked on projects where I used both skills - starting an enterprise project in the design phase and ending it by implementing it in the code. Now, at HSBC, I work in the Design System team where I create tools, solutions, and products for our team, developers and designers around the world.
My name is Bartosz Rajchert - I’m currently working as a Creative Technologist at HSBC, bridging the gap between Design and Technology.
I started my career as a UX/UI Designer working on diverse projects, from landing pages to full-fledged e-commerce websites for companies such as Dr Oetker, Dr Irena Eris, and Aelis. At the same time, I was getting more and more interested in software development and at some point I changed my position to front-end developer. Later, at Accenture, I worked on projects where I used both skills - starting an enterprise project in the design phase and ending it by implementing it in the code. Now, at HSBC, I work in the Design System team where I create tools, solutions, and products for our team, developers and designers around the world.
My name is Bartosz Rajchert - I’m currently working as a Creative Technologist at HSBC, bridging the gap between Design and Technology.
I started my career as a UX/UI Designer working on diverse projects, from landing pages to full-fledged e-commerce websites for companies such as Dr Oetker, Dr Irena Eris, and Aelis. At the same time, I was getting more and more interested in software development and at some point I changed my position to front-end developer. Later, at Accenture, I worked on projects where I used both skills - starting an enterprise project in the design phase and ending it by implementing it in the code. Now, at HSBC, I work in the Design System team where I create tools, solutions, and products for our team, developers and designers around the world.
Lecture
Lecture
Lecture
Design Tokens 101: Practical knowledge in 60 minutes
Design Tokens 101: Practical knowledge in 60 minutes
Design Tokens 101: Practical knowledge in 60 minutes
Have you ever wondered how companies implement design tokens into their design system? In this session, I will talk about useful information with tips and tricks on how you can start your journey with design tokens! We will start with the basics - what this is, how to name it, how to structure it, best practices, how others are doing it, W3C format and more - to the actual implementation in code and Figma.
Have you ever wondered how companies implement design tokens into their design system? In this session, I will talk about useful information with tips and tricks on how you can start your journey with design tokens! We will start with the basics - what this is, how to name it, how to structure it, best practices, how others are doing it, W3C format and more - to the actual implementation in code and Figma.
Have you ever wondered how companies implement design tokens into their design system? In this session, I will talk about useful information with tips and tricks on how you can start your journey with design tokens! We will start with the basics - what this is, how to name it, how to structure it, best practices, how others are doing it, W3C format and more - to the actual implementation in code and Figma.
Contact us if you have any questions.
gabriela@designdnaconf.com
Contact us if you have any questions.
gabriela@designdnaconf.com